Search Engine Optimization

SEO (Search Engine Optimization) is the practice of improving a website so that it ranks higher in search engine results, driving more organic traffic. It involves:

On-page SEO: Optimizing content, headings, meta titles/descriptions, images, and internal links.

Technical SEO: Improving site speed, mobile-friendliness, crawlability, structured data, and XML sitemaps.

Off-page SEO: Building backlinks, social signals, and online reputation.

The goal is to make your site visible, user-friendly, and authoritative so search engines rank it higher for relevant searches.